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DTC Ad Spend Margin Tracker.xlsx
Blended ROAS 4.5x
Net After Ads $4.5k
Ad Spend $2.77k
Campaign Spend Revenue Net After Ads
Meta Prospecting$1,450$4,820$1,346
Google Brand$420$2,380$1,103
Email Promo$120$1,180$730
Campaign Margin SKU Economics ROAS Monitor Founder Dashboard +7

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Campaign Margin · 11 sheets

Unlocked Dashboard-ready Operator-system
Audience: Founders and operators managing Meta, Google, email, and blended ecommerce profitability Purpose: See which campaigns truly create profit after product margin and ad spend, not just vanity revenue.
Campaign Margin
Campaign Spend Revenue Net After Ads
Meta Prospecting $1,450 $4,820 $1,346
Google Brand $420 $2,380 $1,103
Email Promo $120 $1,180 $730
Campaign Margin SKU Economics ROAS Monitor Founder Dashboard Assumptions Lookup Tables

Preview of key cells included in this spreadsheet template.

E-commerce Brand

Operator Cross-sheet controls + advanced diagnostics

DTC Ad Spend Margin Tracker

DTC margin control workbook tying paid traffic, contribution margin, and net-after-ads reality together.

$15.00 Secure payment via Stripe. 7-day review window — not right for you? Contact us.
Pay Once, Use Forever
No monthly fees. Buy the Excel template once and it's yours. Works in Microsoft Excel, Google Sheets, or Apple Numbers.
Everything in One File
Revenue, expenses, inventory, scheduling — all connected in one spreadsheet. No switching between 5 different apps.
Your Data, Your Control
Every formula is unlocked and editable. Customise anything to fit your business. No lock-in, no forced updates.
No Learning Curve
If you can use Excel, you can use Gridmoo. Familiar rows and columns — no new software to learn. Print-ready reports included.

Included sheets

Campaign Margin SKU Economics ROAS Monitor Founder Dashboard Assumptions Lookup Tables Scenario Analysis Command Center Scenario Lab Execution Board Ad to Contribution Guardrail

Professional standards included

Unlocked formulas and editable layouts
Dashboard, summaries, and management views
Stable formulas with room for more rows
Print areas prepared for PDF exports
Operator system included: Command Center, Scenario Lab, Execution Board, and industry edge sheet

$15.00

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